TourismOhio Rebrand
Role: Managed the strategic rebrand of the Ohio brand from research through strategy to implementation. For the video samples below, I was a contributing script writer, supporting director, and co-voiceover coach/director, and was the sole contract negotiator for music track rights with the writers side as well the publisher, Sony Music, for commercial use.
Credit: Cult Marketing, LLC
Caster Connection Poster Series
Role: Concept creator, photography art director, and copywriter for this poster series which was a part of the edgy CC APEX campaign.
Credit: Cult Marketing, LLC
QH Rebrand
Role: Managed the strategic rebrand and implementation of the Quantum Health brand. For the video samples below, I was a contributing script writer, co-director/producer, co-voiceover coach/director, and contributing imagery and music selector.
Credit: Cult Marketing, LLC
Luxottica R&R Campaign
Role: Managed research process through strategy and creative implementation of the ratings and reviews campaign for Luxottica. In the technical video below created for doctors of optometry, I was the script writer and directed the creative as well as provided the voice-over.
Credit: Cult Marketing, LLC
Corso Construction Group Rebrand
Role: Designer of new logo and business card, as well as branding elements such as the tagline and visual guidelines.